Business process outsourcing (BPO) is a popular choice among companies that want to leverage their resources to stay on top of the Chinese market. With the increasing demand and competition, it’s no surprise that they want to take a step further to maintain and widen their customer base.
For companies to ensure their customers’ loyalty and the growth of their consumer base, having excellent products and services may not be enough. To get ahead of the competition, you must also be able to provide unparalleled customer experience to your consumers no matter where they are. This is especially true for companies wanting to gain a solid foothold in Chinese-speaking nations—undeniably one of the largest consumer markets today.